weasel words
Part of the reason for being all up in the air at the moment is that I am both looking for a job and a place to live (Dad is helping me and my brother buy property, which is awesome, but having a decently paying job is kind of an important part of this equation. Anyway, I digress…). As a result I’ve been spending a lot of time on real estate and employment websites and am growing increasingly jaded by the emptiness of the copy that advertises houses and jobs. Some examples:
“fast paced global facing digital environment”
“sought-after location”
“Be part of an industry leading, highly dynamic and empowered team”
“Enjoy the lifestyle on offer”
“Are you passionate about the digital space”
“priced to sell” (which goes well with “Vendor says sell!”)
“Join a widely renowned and formally recognised agency within a global network”
“contemporary living”
“Funcky Office ” (?!)
“This modern apartment is in the heart of marrickville with enviable to everywhere and everything are just at a fingertips includes shopping, restaurants, cafĂ©, train” um…
Though there was a moment of humour amongst the dross – job ad for publisher of “entertaining fiction for women”(let the reader understand), applications were to be sent to “Belinda Lusty”. It’s nominative determinism gone mad, I tell you!
3 Comments

Maaaan, recruiters are too stupid to write ads! They use catch phrases like that because it’s a general ad to attract candidates, and it also usually means that they don’t know enough about the job. Don’t despair, you are so. Much. Smarter. Than the people writing those ads! Just present yourself as best as you can on paper to get the interview, be your usual hot self AT the interview and you’ll nail it. It is only a matter of time, you are more than capable. xx
Ditto above. You’re quality, it’s just a matter of time to match you to the right employer. I found it depressing to not get jobs, but I don’t regret that I didn’t get those jobs and did get this one. They were the wrong jobs for me.
I quite enjoy the copy in the Groupon emails. Someone there has an imagination.
Aw thanks girls!